Doing Business With Us

Partnership Built On Over 100 Years Of Local Knowledge
Thank you for choosing to do business with Coca-Cola Bottling Company of Santa Fe, an independent bottler and family owned business since 1919. We’ve built a strong, successful company over more than a century through exceptional customer service, sound business principles, strong work ethic, and deep ties to our community.
How to Become a Customer
Coca-Cola Bottling Company of Santa Fe supplies restaurants, grocers, convenience stores, and retailers throughout Northern New Mexico with a growing selection of products in various price points and package sizes.
If you operate a retail business in Santa Fe, Rio Arriba, Taos, or Los Alamos counties, we can serve you.
Getting Started Is Simple
Contact our office at (505) 983-4612 to set up your new account. Our team will work with you to:
Why Santa Fe Retailers
Choose Local

Decisions Made Here, Not in a Distant Office
As one of the nation’s few remaining independently owned Coca-Cola bottlers, we operate differently than national chain distributors. When you need to adjust an order, resolve a billing question, or discuss a special event, you talk directly to local decision-makers who have the authority to help immediately. No phone trees. No distant corporate policies. Just straightforward business between neighbors.

We Know Your Market
Over one hundred years in Northern New Mexico gives us insights no national distributor can match. We understand seasonal tourism patterns in Santa Fe. We know what sells in Los Alamos versus Taos. We recognize how altitude affects product performance and how local preferences differ from national averages. This knowledge translates directly to better inventory recommendations and smarter stocking decisions for your business.

Your Success Strengthens Our Community
When you partner with the Coca-Cola Bottling Company of Santa Fe, your dollars stay in Northern New Mexico. We’re one of the region’s largest private employers, hiring locally and investing profits back into the community. Supporting an independent local bottler means supporting local jobs, local families, and the local economy. We all benefit when Northern New Mexico businesses succeed together.

Relationships That Last Decades
Many of our customers have partnered with us for decades. They stay because we treat them as partners, not account numbers. Our sales representatives know your business personally. They remember your preferences, anticipate your needs, and respond quickly when situations change. That kind of relationship-based service doesn’t happen with national chain distributors cycling through sales staff every few years.
How We Support Your Business
Our dedicated staff helps you sell Coca-Cola products and grow your business. We provide support with:
Account Management
Strategic Partnership
We work alongside you to optimize beverage sales in your location. Our team helps you:
Payment Terms That Work for New Customers
We’ve built lasting relationships with customers who have been with us for decades. Many started with Cash On Delivery (COD) terms, which allow us to build mutual trust during our initial partnership period.
1. Initial Payment Terms
New customers begin on COD terms. You can pay:
We accept all major credit cards for your convenience.
2. Establishing Credit
After six months of successful partnership, you may request to open a credit account with us. This “getting to know you” period helps us establish a strong foundation for long-term business together.
3. Tax Exemption Information
New Mexico State law requires us to charge tax until you execute a Non-Taxable Transaction Certificate (NTTC).
For Resale Tax Exemption
You’ll need the Coca-Cola Bottling Company of Santa Fe’s CRS number:
01-072910-00-0
Ready to Partner With Us?
Our team is ready to help you stock the beverages your customers want with the service and support you deserve.
Let’s discuss how we can serve your business.


