Northern New Mexico’s Trusted Beverage Partner
For over a century, the Coca-Cola Bottling Company of Santa Fe has served as Northern New Mexico’s beverage distribution partner. As one of America’s few remaining independently owned Coca-Cola bottlers, we combine the strength of world-class brands with five generations of local knowledge, local relationships, and local commitment.
We’ve been here since 1919, serving Santa Fe, Taos, Rio Arriba, and Los Alamos.
WHY NORTHERN
NEW MEXICO BUSINESSES CHOOSE US
Deep Local Roots
When James A. Hart purchased the Coca-Cola franchise in 1919, he established a simple mission: distribute a quality product, at a competitive price with exceptional service. The Hart family has maintained that commitment through five generations. What started with a foot-pumped bottling machine and horse-drawn buggy has grown into one of the region’s largest private employers, operating from a 65,000 square foot facility with a fleet of 50 service vehicles. Growth hasn’t changed our values. We remain family-owned, locally operated, and invested in the success of every business we serve.
Partnership That Works
Our local sales team understands Northern New Mexico’s unique market. We know the difference between serving tourists on the Plaza and regulars at a neighborhood market. We understand the logistics of high-elevation mountain communities and bustling urban centers. We help optimize your inventory, maximize your space, and respond quickly when your needs change. Because we’re independently owned, we make decisions locally, without corporate red tape. One phone call connects you directly to people who know your account and care about your success.
Working with the Coca-Cola Bottling Company of Santa Fe is straightforward: reliable delivery, flexible solutions, and real relationships. Single locations and multi-site operations receive the same attention and service excellence that’s kept Northern New Mexico businesses partnering with us for generations.
Comprehensive Beverage Solutions
We distribute over 500 beverage products across every category your customers want: soft drinks, energy drinks, juices and juice drinks, sports drinks, teas and coffees, dairy drinks, and water. Our portfolio includes iconic Coca-Cola brands alongside specialized beverage innovations. Our expanding selection means you’ll always have access to the latest consumer trends and seasonal favorites, all through one local, reliable source.
MORE THAN DISTRIBUTION
Being locally owned means investing in the communities we call home. When you choose the Coca-Cola Bottling Company of Santa Fe, you’re choosing a company that hires locally, supports community events like Rodeo de Santa Fe and county fairs, awards scholarships to high school seniors each year, and honors New Mexican heritage and traditions. We’re building value in Northern New Mexico, one relationship and one delivery at a time. If you’re interested in donations, sponsorships, or partnering with us for your next community event, we’d love to hear from you.
FIVE GENERATIONS STRONG
The Hart family’s story parallels Northern New Mexico’s story: perseverance, growth, and commitment to community. James A. Hart’s first deliveries in 1920 laid the foundation for today’s modern distribution network. We’ve evolved while staying true to our founding principle: serve our neighbors well. Our history reflects relationships built, communities supported, and trust earned over 100 years.
Ready to Partner With Us?
Opening a new location? Looking for a more reliable distributor? Want to expand your beverage offerings? We make it easy to get started. Serving Northern New Mexico businesses with quality products and dependable service is what we’ve done best for over a century.